SEO Landscape for 2019

The SEO landscape for 2019 continues to evolve and SEO is not dead. Keep in mind that while evolution is slow there will always be algorithm updates that might suddenly increase or decrease your sessions. But if you keep your site focused on evolving with user search behavior you will win. Now don’t go jump… Continue reading SEO Landscape for 2019

Satisfied With These Results Test

Google is apparently surveying customers on how satisfied searchers are with the search results that Google presents on the search engine results page. It appears that this “Satisfied With These Results” test is only being tested on mobile phones as with extensive testing that I have done this morning (January 30th, 2015 11:26 AM) I… Continue reading Satisfied With These Results Test

Schema Markup

Schema is a type of markup that webmasters can use to markup HTML pages in ways recognized by major search engines including Bing, Google, Yahoo! and Yandex. Search engines have become increasingly more reliant on schema to improve the display of their search results. It should be noted that Schema is a type of Microdata… Continue reading Schema Markup

Bing’s Search Within Feature

Bing appears to be testing a “search within” website feature on their search engine results page that could have website owners up in arms. If you’re a typical e-commerce site you have spent much of your time perfecting merchandising algorithms to categorize products in a specific order and merchandised that experience with offers, call-to-actions, and… Continue reading Bing’s Search Within Feature

Social SEO Experiment

To further prove the usefulness of social media marketing for SEO I performed a test that only used social media marketing as a means to improve the search engine results page position of a page. The keyword that this page was optimized for was a highly competitive keyword and as shown inline was a term… Continue reading Social SEO Experiment

Magento Store Views

Magento is a powerful, scalable eCommerce solution that allows site managers to control multiple store views from one administration panel. The ability to control multiple store views is definitely underestimated and undersold from a search engine optimization (SEO) perspective as store views can offer personalization and localization. Additionally, having control over a second store view… Continue reading Magento Store Views