Tag: e-commerce

satisfied with these results

Satisfied With These Results Test

Google is apparently surveying customers on how satisfied searchers are with the search results that Google presents on the search engine results page. It appears that this “Satisfied With These Results” test is only being tested on mobile phones as with extensive testing that I have done this morning (January 30th, 2015 11:26 AM) I

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Schema Markup

Schema is a type of markup that webmasters can use to markup HTML pages in ways recognized by major search engines including Bing, Google, Yahoo! and Yandex. Search engines have become increasingly more reliant on schema to improve the display of their search results. It should be noted that Schema is a type of Microdata

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Bing’s Search Within Feature

Bing appears to be testing a “search within” website feature on their search engine results page that could have website owners up in arms. If you’re a typical e-commerce site you have spent much of your time perfecting merchandising algorithms to categorize products in a specific order and merchandised that experience with offers, call-to-actions, and

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Social SEO Experiment

To further prove the usefulness of social media marketing for SEO I performed a test that only used social media marketing as a means to improve the search engine results page position of a page. The keyword that this page was optimized for was a highly competitive keyword and as shown inline was a term

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Magento Store Views

Magento is a powerful, scalable eCommerce solution that allows site managers to control multiple store views from one administration panel. The ability to control multiple store views is definitely underestimated and undersold from a search engine optimization (SEO) perspective as store views can offer personalization and localization. Additionally, having control over a second store view

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