history of nike sb

December 26, 2012 Written by:

As one of the leading companies in sports equipment and apparel, Nike has strived to stay on top with their revolutionary technology and innovation. With a diverse range of focuses, Nike turned to the world of skateboarding in the late 90’s brining their idea for the future, respect for the past and creative outlook to the table, creating the new brand Nike SB and forming a team with some of the most famed names in skateboarding.

Prior to the launch of their skateboarding specific brand, Nike began producing and selling skate shoes in 1997. The idea for Nike to produce skate shoes came from the large group of skateboarders who were already skating in popular Nike basketball shoes. Modeled after other skateboarding shoe brands, Nike took their Dunk model and added padding to the tongue and collar to protect against the impact of skateboarding. In their first attempt at launching a skateboarding shoe Nike did not fair so well against the market of already established skate shoe brands, and was not recognized as a core skateboarding brand. A few years after their attempt in the skateboarding industry Nike introduced its new brand in 2002, Nike SB which stands for Nike Skateboarding. Shifting the focus specifically to the design and production of skateboarding shoes would be no easy feat since the design of a skateboarding shoe seems like a complete contradiction. Nike had to formulate designs that would feature enough cushioning to protect the skateboarders feet from the pavement and boards, while at the same time providing enough feel and control for the board. They would also need to find a way to construct a shoe that was durable enough to withstand the wear and tear of skateboarding while keeping the design light and breathable, and they also had to mix the ideas of tradition with progression. One of their first models the Nike SB Low Pro Dunk was a revision of a popular basketball shoe where they added a Zoom Air Unit cushioning and additional padding in the tongue and collar to provide skateboarders they extra protection they needed. Following the Dunks, Nike released four more models, the Angus, FC, Delta Force and URL. Despite the launch of Nike Skateboarding and its release of different models of skate shoes, Nike SB continued to struggle against other core brands.

Shortly after emerging into skateboarding, Nike SB tried a different approach to help improve the sales, marketing and image by signing professional skateboarder Paul Rodriguez Jr. to the team in 2004. Often times labeled the Michael Jordan of skateboarding, Paul Rodriguez was awarded Transworld’s Rookie of the Year in 2003 and took home the gold in the 2004 Summer X Games. The addition of Paul Rodriguez to the Nike SB team helped improve the brand’s image while continually growing Nike’s reputation of sport superstars. A year after Paul Rodriguez joined with Nike SB, he began working directly with Nike to formulate his first pro model skate shoe, creating the P-Rod signature series. Unlike other skate shoes the P-Rod series features state of the art technology designed by Nike such as visible Zoom Air to help add cushioning as well as board feel. As the P-Rod series evolved so did the technology, with 5 different series the P-Rod shoe continues to be a highly sought after skate shoe for both its durability and style.

As Nike SB continued to grow their professional skate team grew as well. In 2007 Nike SB released their first skateboarding video called “Nothing But The Truth” and featured names like Paul Rodriguez, Stefan Janoski, Eric Koston, Omar Salazar and more including amateur riders and a few flow riders. A few years later in 2009 pro riders Stefan Janoski and Eric Koston were signed to the Nike SB skateboarding team, followed by Omar Salazar in 2010. After their arrivals Nike worked with both Stefan Janoski and Eric Koston to create their own signature model shoes, the Nike SB Zoom Stefan Janoski and the Nike SB Eric Koston. With each new model of shoe, Nike incorporated new technology to enhance the performance of each shoe. The Zoom Stefan Janoski shoes feature the Nike Zoom Air insole and air pocket for extra impact support. In 2010 Nike introduced Lunarlon, a super soft and lightweight foam into the market. The Nike SB Eric Koston was the first shoe to feature Lunarlon as well as omit the midsole entirely, enhancing impact support while keeping the shoe lightweight and flexible.

Over the past 10 years Nike SB has played a huge role in the skateboarding industry. With their determination, eye for talent, and creativity fused into technology Nike was able to push past the hurdles and competition and establish themselves as a one of the core skateboarding brands. Featuring some of the most well-known and talented riders in skateboarding, like Paul Rodriguez, Eric Koston, Stefan Janoski and more, Nike continues to bring their innovation and new designs to the world of skateboarding while constantly pushing the envelope of design and technology further than it has ever gone before.

satisfied with these results

satisfied with these results test
Google is apparently surveying customers on how satisfied searchers are with the search results that Google presents on the search engine results page. It appears that this “Satisfied With These Results” test is only being tested on mobile phones as with extensive testing that I have done this morning (January 30th, 2015 11:26 AM) I was not able to Google’s emoji Likert scale of satisfaction to appear on the search engine results page when performing queries on a desktop or tablet. I also found it interesting that I only received the Satisfied With These Results survey to appear when using Safari and could not get the survey to appear while using Chrome. Perhaps, this is ploy by Google to create an annoying pop-up feature in the Safari browser that would further encourage users to use Chrome or it could be that they did not want to muddy the Chrome experience. Has anyone else received this test on any other device or other browser? I look forward to comments below.

sultai charm control

The best comparison to Satyr Wayfinder is Mulch, which is a sorcery but because Satyr is a creature it is generally better because if you’re running a self-mill deck it will provide an essential blocking creature which can also be reanimated when it inevitably goes to your graveyard.

satyr wayfinder born of the gods

Every time a new set enters Standard we collectively hold our breath. Sometimes an entirely new set isn’t enough to make a dent in the entrenched metagame. We look at the results from the first big tournament and sigh. Three more months of same old same old. Not this time. The mark was set so high by Khans of Tarkir that Fate Reforged seemed doomed to feel underwhelming, coming as it did on the heels of a set that was so good it forced a wave of bannings. But after week one, it’s clear: Fate Reforged is the nutter butters.

At eight mana maybe you thought Ugin was fringe playable. Hope you didn’t bet on it. The poster child for Fate Reforged was everywhere, and he was kicking some serious tail. Resolving Ugin, as you may have guessed, is pretty much game over. Gerard Fabiano’s winning Sultai Control decklist featured two at the top end. While some lists in the field used Frontier Siege to power Ugin out, Fabiano relied on an eclectic base of “good cards” to control the board as he progressed to bigger and badder Planeswalkers.

Shifting from U/B control to Sultai gives this control shell some powerful tools. First, Satyr Wayfinder provides a road bump, smoothes mana issues and fuels your delves, all of which improve this deck. Adding Kiora and the Apex Predator to your threat side of the column also makes for a robust decklist that less often finds itself Digging for something worthwhile to do.

The breakout card of the event was actually in Fabiano’s sideboard; Tasigur, the Golden Fang. In conjunction with Satyr Wayfinder, Fabiano was able to power this legend out on turn three pretty consistently. Activate him once and he is quite good. Activate him twice and he starts getting ridiculous. The price tag on Tasigur doubled over the weekend. With talk of him leaping to eternal formats, we’ve only just scratched the surface of the depths he is capable of.

I was very pleased to see how much Fate Reforged had changed the new standard environment. Monastery Mentor was in the other finalist’s deck and a swath of other new cards appeared throughout the event. Here’s to three months of something completely different!

Cards in this Deck:

2 Island
3 Swamp
2 Llanowar Wastes
4 Opulent Palace
4 Polluted Delta
2 Temple of Deceit
4 Temple of Malady
1 Temple of Mystery
2 Yavimaya Coast
1 Urborg, Tomb of Yawgmoth
25 lands

4 Satyr Wayfinder
4 creatures

4 Bile Blight
4 Dig Through Time
2 Disdainful Stroke
3 Hero’s Downfall
2 Murderous Cut
2 Sultai Charm
2 Ashiok, Nightmare Weaver
1 Garruk, Apex Predator
2 Kiora, the Crashing Wave
2 Ugin, the Spirit Dragon
2 Crux of Fate
1 Interpret the Signs
2 Rakshasa’s Secret
2 Thoughtseize
31 other spells

Sideboard
1 Silumgar, the Drifting Death
2 Tasigur, the Golden Fang
1 Sultai Charm
2 Feed the Clan
2 Rakshasa Deathdealer
1 Drown in Sorrow
2 Pharika’s Cure
1 Polukranos, World Eater
2 Negate
1 Thoughtseize
15 sideboard cards

Forward by: Matt Dolge
Written by: Jordan “Banana Whip” Short

Get your hands on Ancestral Recall at Card Kingdom.

Polar Bear

This is a significant moment for the future of the Refuge. President Obama has shown great leadership and commitment to the Arctic National Wildlife Refuge by being the first president to call for the strongest possible protection for the Coastal Plain.

The Obama administration has made a historic Wilderness recommendation for the protection of
the Arctic National Wildlife Refuge’s Coastal Plain as part of its Comprehensive Conservation Plan (CCP).

Like the Grand Canyon, Yosemite, and all the iconic places protected by those generations that have come before us, the Arctic National Wildlife Refuge must be here for future generations to enjoy. You can thank the President directly on the White House Facebook page by liking and sharing the White House CCP post: https://www.facebook.com/WhiteHouse.

Thank you, President Obama, for protecting the Artic National Wildlife Refuge! #ProtectTheArcticRefuge

team-mardu

All right, everyone we all know net decks are good but they are only as good as the wizard casting the spells. So I look forward to a broad discussion below, on how effective this deck plays in a real world setting.

lingering souls mtg

Since the printing of Treasure Cruise, the proliferation of U/R Delver decks has gone off the charts. While I was researching decklists for this article, it became obvious that the metagame is a little crowded with Treasure Cruise decks of various stripes. But certainly the most common is the Delver deck. It’s gross how good it is. That’s where legendary brewer of fairness, Bahra, steps in. I tuned into his stream last night to find him battling with this little number.

Here’s the cliff notes; “This deck beats that deck.” That’s what it was made to do and it does it resoundingly well. Priority number one is to blank Lightning Bolt. There just aren’t any good targets for it in this deck. Everything is pro-red, has four toughness or is one quarter of a card. So if your Delver opponent points their Bolt at anything other than your face… yeah! Incidentally, Kor Firewalker protects that pretty face with a nice padding of life gain just like his good buddy Lightning Helix(two great tastes that taste great together). Butcher of the Horde was the one threat I didn’t actually get to see in action. It’s unclear how good this card is against the field. If you were looking to cut it I’d say this deck is a little lacking in the two drop department. However, you don’t want to field a good Bolt target in that spot. If you wanted to get grindy you could give the old Squadron Hawks(and Mistveil Plains) a try. But Butcher is new and fun, so maybe not.

You get plenty of spot removal and interaction, making this deck a solid choice against any creature build. The Thoughtseizes in the board also go a long way to shoring up any combo and control matchups. Liliana of the Veil is probably the weakest card against U/R Delver because of Young Pyromancer tokens, but it’s probably a wise hedge against the rest of the field. After all, combo and control will be cruising too.

Treasure Cruise is REALLY good in Modern(and every other format). But it’s not the only strategy you can play. In fact, the warped metagame actually allows sweet brews like this to prey on the best deck. So if you’re looking for a little variety; join Team Mardu!

Cards in this Deck:

4 Arid Mesa
3 Blackcleave cliffs
1 Blood Crypt
1 Bloodstained Mire
2 Fetid Heath
2 Godless Shrine
2 Lavaclaw Reaches
4 Marsh Flats
1 Mountain
1 Plains
1 Sacred Foundry
1 Swamp
23 lands

3 Butcher of the Horde
3 Brimaz, King of Oreskos
4 Kor Firewalker
10 creatures

4 Path to Exile
4 Inquisition of Kozilek
4 Lightning Bolt
2 Murderous Cut
4 Lightning Helix
4 Lingering Souls
3 Liliana of the Veil
1 Sword of Fire and Ice
1 Sword of War and Peace
27 other spells

Sideboard
3 Stony Silence
3 Mirran Crusader
4 Thoughtseize
1 Grafdigger’s Cage
1 Pithing Needle
1 Batterskull
2 Zealous Persecution
15 sideboard cards

Forward by: Matt Dolge
Written by: Jordan “Italian Stallion” Short

Get your hands on Ancestral Recall at Card Kingdom.

The ultimate resource for everything longboard.

Longboard Decks
There are two questions you should ask prior to choosing a longboard is “How will you use it?” and “What is your riding style?” The majority of longboard users are considered a hybrid rider that rides their longboard in a street style fashion. These types of riders predominantly use their longboard as transportation to and from school or work. No matter where you place yourself we have the longboard for you. The major difference between longboards and a standard skateboard are the virtual endless shapes of decks. You want to choose a deck type that will be appropriate for the type of riding that you will be doing. Longboard decks are generally over 33” with lengths greater than 46″. Besides the overall length being longer a longboard deck has a wheelbase that is generally 18”-30” in length. The increased wheelbase provides greater stability at high speeds. Our most popular selling longboard sizes are between 32-42″ and are great for novice to intermediate longboarder.

*Note: longboards that are under 32″ in length are referered to as cruisers.

Longboard Deck Size

Riding Style & Uses
24″ – 35″
Cruiser, Slalom, Transportation: for School & Work
36″ – 41″
Transportation, Downhill, & Slidiing
42″ and above
Steep Downhill Sliding, Racing & Transportation

Longboard Trucks
The wider your skateboard truck the more stable a ride it will provide. Longboard trucks are built to provide a greater center of gravity at high speeds so they are generally 9″ or wider and usually as wide as the longboard deck or wider. A truck that wider than the truck will provide increased stability. This is why you will see many longboards with trucks wider than the deck. The inverted kingpin or dual pivoting hanger provides quick and deep carving abilities. Longboard trucks are Reverser kingpin vs. dual hanger vs. angled riser pads. Remember: the wider your trucks are the more stability they will provide at higher speeds. So if your longboard will be mostly for cruising then choose a truck that is are closest to the width of your deck.

Longboard Wheels
All skateboard wheels including longboard wheels are measured by their height, which is measured in millimeters. A typical longboard wheel is over 60mm in height. Besides being taller in height longboard wheels are mostly used for cruising, sliding, and transportation purposes and are designed with traction in mind. The best way to improve traction is to make the wheel softer so longboard wheels are softer than standard skateboard wheels which means they have a lower durometer. Durometer is the unit a measurement used to determine the hardness of a wheel. You will find that most longboard wheels are between 72A-88A. Having a softer wheel note only improves traction but it also makes it easeier to ride on rough or uneven surfaces. The width of the wheel is important as a wide wheel will provide more traction which will provide a more stable ride. Lastly, the shape of the wheel determines the slideability of the wheel. A wide wheel with a square edge will give you a lot of traction and the square edge will make it difficult to slide conversely, the same wheel with a rounded edge will allow you to slides at nearly any speed so If your goal is to do downhill sliding then pick up a pair of sliding gloves and choose a wheel that has a rounded profile.

BRANDON DAVIS

Having only heard of the bearded beanie through friends who spouted angst against the bearded beanie claiming…

“There is no more joy than a snowboarder could receive than to have your beard filled with ice chunks and snowflakes”

I didn’t seek out the beard beanie upon first hearing about it plus, I easily grow a beard so gnarly that lumberjacks become filled with envy there was no reason to seek out the bearded beanie. I also didn’t seek out the bearded beanie as it reminded me of another bearded item. Which come to think of…would be an awesome bearded bandana! For anyone designing aforementioned graphic bandana please send me a sample and I’ll gladly wear it.

So the other day I was cleanly shaven and saw the bearded beanie being worn by a skier atop Crystal Mountain. Now it was 22 degrees with a wind speed of at least 10mph so it felt like it was 10 degrees and I thought that skier’s face looked warm, dry, and hidden safely from the elements behind his bearded beanie. While the functionality of the bearded beanie may be providing the warmth there was no way that guy was ever going to get a date with that thing on his face. I have never tried wearing the bearded beanie and maybe it is just so comfortable that I don’t know what I am missing.

Enter the bearded face mask…unlike the bearded beanie the bearded face mask isn’t knitted and won’t soak up water like a wet dog. The bearded face mask is the solution for those who want to add protect their face in the absence of a beard. It is quick drying, adjustable, lined with soft fleece and cooler in every way. While I have yet to rock a bearded beanie a bandana on a blustery cold day has saved my skin from ice razors on many occasions.

bearded face mask

Get a fun new way to protect your face from chills on the mountain with a brown beard front side with a velcro back for a custom fit. http://www.zumiez.com/neff-bearded-brown-face-mask.html

Ascendancy combo

It’s January and Jeskai Ascendancy is still not banned so make it your New Year’s resolution to play this card before it gets banned. But seriously though if you hate losing then build this deck as described and roll over your opponents with the masterful combos.

enchantment

It’s official; Jeskai Ascendancy in all formats. That card is nuts! It’s not just me. It’s nuts, nuts, nuts. Josh Utter-Leyton and company brewed up this combo-control masterpiece that many pros have hailed as breaking the format. Modern has lately lived under the looming shadow of bannable Khans cards. Ascendancy took the forefront early, it was immediately obvious that this card was busted, but the clunkiness of the four color builds allowed U/R Delver to shine. These Delver decks thrive on efficient threats and one for ones before recharging with Treasure Cruise. Wrapter’s new build eschews the green mana dorks for Fatestitcher and correctly uses all three busted Khans cards.

The Big Three; Jeskai Ascendancy, Treasure Cruise and Dig Through time. There is a pretty good chance that all of these get banned in January. That alone should be a pretty solid indication that the deck is scary good. The last time a deck was hit that hard by the ban-hammer was when Stoneforge Mystic was rubbing elbows with Jace, the Mind Sculptor. Sure we’re talking about Modern as opposed to Standard but the multi ban principle remains the same; if a deck is getting multiple cards banned, the deck is good. Shocking right?

For anyone who isn’t familiar with how the combo works you start by resolving the Ascendancy. Then you cast a non-creature spell to trigger the looting ability. You draw a card and discard Fatestitcher. Then you unearth it and for every cantrip you play thereafter he allows you to untap a land, all the while growing in power and toughness. He even allows you to tap down blockers. Truly the swiss army knife of recursive mana dorks.

This list is even getting ported to Legacy. Just upgrade all the cantrips and the manabase and you’re pretty much there. All formats. The moral of the story is this; get it while it’s hot. This combo deck won’t be a part of Modern forever!

Cards in this Deck:

1 Arid Mesa
4 Faerie Conclave
4 Flooded Strand
1 Hallowed Fountain
1 Sacred Foundry
4 Scalding Tarn
1 Seachrome Coast
2 Steam Vents
2 Island
1 Mountain
1 Plains
22 lands

4 Fatestitcher
4 creatures

4 Gitaxian Probe
4 Serum Visions
1 Treasure Cruise
4 Dig Through Time
4 Izzet Charm
3 Lightning Bolt
3 Path to Exile
3 Remand
4 Thought Scour
4 Jeskai Ascendancy
34 other spells

Sideboard
1 Deprive
3 Gifts Ungiven
1 Pact of Negation
2 Swan Song
3 Wear
1 Elesh Norn, Grand Cenobite
1 Iona, Shield of Emeria
2 Timely Reinforcements
1 Unburial Rites
15 sideboard cards

Build this deck at Card Kingdom.

Forward by: Matt Dolge
Written by: Jordan “Mana Dork” Short

Fox Racing

We recently got our hands on the Fox Fremont jacket and wore it around town this past week and received enough positive comments on the jacket to stroke our egos to the point of bursting.

Despite the positive comments we received on the jacket we are not found of fake hoods because wearing a real hooded sweatshirt underneath a jacket creates style and adds a punch of style by creating a layered look. And more importantly why fake anything anyways?

Getting onto the review…the Fox Fremont Hooded Jacket is much thicker than it appears online and is surprisingly warm because of the thick fleece lining. If you are looking for a warm jacket without the bulk you’ll enjoy wearing this jacket. The thickness of the jacket will create the appearance of the wearer of having broader shoulders and thicker around the chest area which you can tell from the pictures below. Skinny hipsters will look like they have bird legs while wearing this jacket but if your style is more traditional Americana than this jacket will be perfect and will compliment your style nicely, especially if you ride.

The jacket will set you back a Benjamin and a Jackson after Uncle Sam gets his cut and seems pricey at first blush but a closer look at the unique detailing will show you why the jacket is priced at $109.95:

The finer details include:

    Heavy duty custom zipper pull feels rugged and sturdy
    Hidden ribbed knit sleeve cuffs will keep arms warm while riding
    Internal fleece lined pocket to hide your stash

Overall, once we remove the fake hood and replace it with a badge this will be our favorite jacket. Interested in buying the Fox Fremont Jacket?

download

download (1)

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pallet headboard

Pallet wood is typically free to acquire and can provide a beautiful rustic look to a room or home.

Pallet Headboards

Building a headboard is probably the easiest pallet project if you are new to working with pallets as this project doesn’t require full disassembly of the pallet boards.

pallet headboard

This pallet board was completed within a weekend working a couple hours on Saturday and a few hours on Sunday for a total cost of $0.00. We left the wood untreated and unfinished.